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dantheclamman@lemmy.world to Not The Onion@lemmy.worldEnglish · 1 day ago

Max, formerly HBO Max, to become HBO Max again somehow

www.polygon.com

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Max, formerly HBO Max, to become HBO Max again somehow

www.polygon.com

dantheclamman@lemmy.world to Not The Onion@lemmy.worldEnglish · 1 day ago
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Max to become HBO Max again lol
www.polygon.com
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Yes, really
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  • ramsgrl909@lemmy.world
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    10 minutes ago

    I wonder if they looked at the data for how people find the website, I’d find it by googling “hbo login”

  • LadyButterfly@lemmy.world
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    2 hours ago

    Don’t forget… people got paid huge amounts to make these decisions 🙄

    • dantheclamman@lemmy.worldOP
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      11 minutes ago

      It’s not about the destination, it’s about all the managers who got bonuses along the way!

  • tauren@lemm.ee
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    2 hours ago

    subscribed to Max

    found zero Max Verstappen wins

    cancelled

  • JcbAzPx@lemmy.world
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    2 hours ago

    The original change dropping HBO was one of the stupidest branding changes I’ve ever seen (and there’s a lot of competition). To be honest, they’d be better off dropping the Max part instead.

  • kryptonianCodeMonkey@lemmy.world
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    Probably because “Max” sounds more like streaming service for cinemax than HBO. Just bad branding and arguably opens them up to copyright suit.

  • Aganim@lemmy.world
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    6 hours ago

    Ah, I almost forgot it was officially called Max, they kept the brand ‘HBO Max’ here. During the rebrand they found out we already had a public broadcaster called ‘Omroep MAX’, which is often shortened to just MAX in the names of their programs. Trying to claim that name would probably have not gone well for HBO.

  • CoffeeJunkie@lemmy.cafe
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    6 hours ago

    I was wondering why the HBO Dwight Schrute meme was making the rounds again. I swear this is the corporate equivalent of changing your pronouns every month.

  • m3t00🌎@lemmy.world
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    10 hours ago

    subbed a long time ago on a cable deal. play a few movies to death on rotation. no thanks. i could rent what i wanted to see for less

  • Eager Eagle@lemmy.world
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    14 hours ago

    Are they also renaming their plans? Can’t wait to sign up to HBO Max Max

  • OldChicoAle@lemmy.world
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    19 hours ago

    Inb4 it turns just to HBO and then a nameless entity. It has no name. It just exists. Like death.

    • PattyMcB@lemmy.world
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      14 hours ago

      The streaming service formerly known as…

    • ImADifferentBird@lemmy.blahaj.zone
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      15 hours ago

      A streaming service has no name.

      • PattyMcB@lemmy.world
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        14 hours ago

        smack

    • beejboytyson@lemmy.world
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      16 hours ago

      That’s the Disney Channel (death of a career)

  • ninjabard@lemmy.world
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    21 hours ago

    I had a survey from them where I answered that dropping HBO from their branding was the second stupidest fucking decision they’ve made since Zaslav became CEO. Second only to removing legacy content and canning complete movies for tax purposes. That was maybe a month and change ago.

    • ripcord@lemmy.world
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      17 hours ago

      Nice. You did it!!!

  • cley_faye@lemmy.world
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    23 hours ago

    Can’t wait for everyone to call it “HBO Max, formerly known as HBO Max”.

    • chunkystyles@sopuli.xyz
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      HBO Max formerly Max formerly HBO Max formerly HBO Now formerly HBO Go.

      Edit: I forgot one.

    • ZoopZeZoop@lemmy.world
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      21 hours ago

      The channel formerly formerly known as HBO MAX.

      • ripcord@lemmy.world
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        17 hours ago

        The channel currently and formerly known as HBO Max

        • Threeme2189@sh.itjust.works
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          12 hours ago

          The channel currently and formerly known as HBO Max and formerly not known as HBO Max

  • return2ozma@lemmy.world
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    21 hours ago

    • Akasazh@feddit.nl
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      11 hours ago

      Logo designers without much talent not originality must make a living, too.

  • EndlessNightmare@reddthat.com
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    22 hours ago

    It never stopped being HBO Max to me.

    /it’s OK to deadname non-human entities

  • 𝕿𝖊𝖗 𝕸𝖆𝖝𝖎𝖒𝖆@programming.dev
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    20 hours ago

    Someone just re-discovered that brand recognition is important.

    Now maybe they’ll eventually also realize that people would rather own than rent… but, baby steps, I suppose…

    • chiliedogg@lemmy.world
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      21 hours ago

      That last part has never been a part of the HBO business model.

      • 𝕿𝖊𝖗 𝕸𝖆𝖝𝖎𝖒𝖆@programming.dev
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        20 hours ago

        They used to sell DVDs of their series

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